Software Company - Business Impact

addkraft consulting, a digital marketing agency India, with a special focus in crafting original content that will help IT products and services companies connect with their target audience. Our digital marketing services covers product pages, lead pages, websites, blogs, webinars and social media. Our team of subject specialists work with our IT clients or software companies to understand their story and present their thoughts to the audience in various effective formats. We specialize in providing digital marketing for IT products, by delivering original persona-based content, sales-stages-based content, strategic content, SEO content and execute out-reach campaigns through various internet and social media channels. Our experience with our IT product customers assures that only an original content and its value proposition pitch can generate qualified leads for their products sales team.

Increased in lead Generation for a Software Product Company
Sales Ready Leads generated for a SaaS Product Company
Go to Market readiness in 90 days for a SAP Consulting Company
Cost reduction in digital marketing budget for an IT Services Company

Addkraft - Core Competence

as on 2017
Marketing Strategy and Consulting
Content Marketing
Social Media Marketing
Lead Generation
Video Making
Graphic Design
Web design

Typical Marketing Time Bar for success


Day 1

Contract signing

Day 30

Laser focused Value Propositions

Day 45

Marketing Arms and Ammunition Readiness

Day 60

Marketing funnel building

Day 90

Project full swing and performance metrics

Measurable Benefits & Goals

We provide consulting and derive go-to market strategy and planning for software products, technology products and Services

Content Strategy for Software Products and Services

We provide web content strategy, content architecture and sales enabling content to attract and retain customers

Precision and Targeted Database

We provide segmented and targeted database with quality data-points for your precision delivery to market your software products and services

Web Experience

We provide consulting on web user interface and end user marketing and sales experience suitable for your technology buyer to evaluate your IT product or IT service or SaaS based products
We create different types of marketing videos to attract and retain customers and generate visibility

Digital Crowd Building

We provide social media marketing for your company and manage your social media presence and build right crowd